Why is a well-being strategy important? Your well-being strategy articulates your organization’s commitment to employee well-being and will help embed well-being in your organization’s overall vision and day to day activities. Establishing a strategy (or at least some broad well-being goals) is useful for a number of reasons. These include • your well-being strategy sets your directions and priorities for the period assigned, • a well-being commitment that is endorsed and championed by senior leadership will assist you in justifying and requesting resources to support the implementation of your plan, and a strategic, integrated and holistic approach to well-being is more likely to be successful in terms of impact on mental health and efficient use of resources